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	<title>kirsten mortensen &#187; Writing</title>
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	<link>http://kirstenmortensen.com/index.php</link>
	<description>smart &#38; funny romantic comedies!</description>
	<lastBuildDate>Mon, 23 Jan 2012 12:35:19 +0000</lastBuildDate>
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		<title>New cover for Libby!</title>
		<link>http://kirstenmortensen.com/index.php/new-cover-for-libby.htm</link>
		<comments>http://kirstenmortensen.com/index.php/new-cover-for-libby.htm#comments</comments>
		<pubDate>Mon, 23 Jan 2012 12:34:59 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[e-publishing]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Romantic Comedy]]></category>
		<category><![CDATA[RomCom]]></category>
		<category><![CDATA[When Libby Met the Fairies and her Whole Life Went Fae]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3239</guid>
		<description><![CDATA[I am so psyched!!!]]></description>
			<content:encoded><![CDATA[<p>I am so psyched!!!</p>
<div id="attachment_3240" class="wp-caption aligncenter" style="width: 370px"><a href="http://kirstenmortensen.com/wp-content/uploads/2012/01/libbyfinal1.jpg"><img class=" wp-image-3240 " title="libbyfinal1" src="http://kirstenmortensen.com/wp-content/uploads/2012/01/libbyfinal1.jpg" alt="When Libby Met the Fairies and her Whole Life Went Fae" width="360" height="561" /></a><p class="wp-caption-text">It&#39;s it gorgeous?</p></div>
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		<title>mama did NOT say there&#8217;d be days like this. exactly. lol</title>
		<link>http://kirstenmortensen.com/index.php/mama-did-not-say-thered-be-days-like-this-exactly-lol.htm</link>
		<comments>http://kirstenmortensen.com/index.php/mama-did-not-say-thered-be-days-like-this-exactly-lol.htm#comments</comments>
		<pubDate>Sat, 21 Jan 2012 12:36:01 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[ebooks]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Can Job]]></category>
		<category><![CDATA[Romantic Comedy]]></category>
		<category><![CDATA[RomCom]]></category>
		<category><![CDATA[satire]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3233</guid>
		<description><![CDATA[So I&#8217;m giving away five copies of Can Job, print edition, on Goodreads. And I&#8217;ve been monitoring how my giveaway has compared to the others by watching it in the site&#8217;s &#8220;Most Requested&#8221; list. I check again this morning &#8212; &#8230; <a href="http://kirstenmortensen.com/index.php/mama-did-not-say-thered-be-days-like-this-exactly-lol.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>So I&#8217;m giving away five copies of <em>Can Job</em>, print edition, on Goodreads.</p>
<p>And I&#8217;ve been monitoring how my giveaway has compared to the others by watching it in the site&#8217;s &#8220;Most Requested&#8221; list.</p>
<p>I check again this morning &#8212; and this is what I found. Totally cracked me up :-)</p>
<div id="attachment_3234" class="wp-caption aligncenter" style="width: 692px"><a href="http://kirstenmortensen.com/wp-content/uploads/2012/01/can-job-goodreads-giveaway-screen-grab.png"><img class=" wp-image-3234" title="can job goodreads giveaway screen grab" src="http://kirstenmortensen.com/wp-content/uploads/2012/01/can-job-goodreads-giveaway-screen-grab.png" alt="" width="682" height="566" /></a><p class="wp-caption-text">Hiya, neighbors!</p></div>
<p style="text-align: left;"><a title="Goodreads giveaway for Can Job romantic comedy" href="http://www.goodreads.com/book/show/13293496-can-job" target="_blank">(P.S. Click here if you want to enter!)</a></p>
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		<title>&#8220;Dogs&#8221; now in beta&#8211;and readers are liking it!</title>
		<link>http://kirstenmortensen.com/index.php/dogs-now-in-beta-and-readers-are-liking-it.htm</link>
		<comments>http://kirstenmortensen.com/index.php/dogs-now-in-beta-and-readers-are-liking-it.htm#comments</comments>
		<pubDate>Thu, 19 Jan 2012 13:26:52 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[of Dogs and Men]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3230</guid>
		<description><![CDATA[So this makes me sooooooooooooo very happy &#8212; I&#8217;ve recruited a few peeps to beta read my new novel, and the feedback so far has been so encouraging! I planned to stop after the first 5 chapters, but couldn&#8217;t put &#8230; <a href="http://kirstenmortensen.com/index.php/dogs-now-in-beta-and-readers-are-liking-it.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>So this makes me sooooooooooooo very happy &#8212; I&#8217;ve recruited a few peeps to beta read my new novel, and the feedback so far has been so encouraging!</p>
<blockquote><p>I planned to stop after the first 5 chapters, but couldn&#8217;t put it down!</p></blockquote>
<p>THAT&#8217;S the kind of thing that makes this writer VERY very happy :-)</p>
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		<title>The overnight success of two successful indie authors</title>
		<link>http://kirstenmortensen.com/index.php/the-overnight-success-of-sucessful-indie-authors.htm</link>
		<comments>http://kirstenmortensen.com/index.php/the-overnight-success-of-sucessful-indie-authors.htm#comments</comments>
		<pubDate>Fri, 13 Jan 2012 13:09:19 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[e-publishing]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[epublishing]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3216</guid>
		<description><![CDATA[Well, isn&#8217;t this something. Their &#8220;overnight success&#8221; is only &#8220;overnight&#8221; to those of us who haven&#8217;t slogged alongside them for the past decade or two. From a Guardian story on Amanda Hocking &#8212; who btw is now 27 years old: &#8230; <a href="http://kirstenmortensen.com/index.php/the-overnight-success-of-sucessful-indie-authors.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Well, isn&#8217;t this something. Their &#8220;overnight success&#8221; is only &#8220;overnight&#8221; to those of us who haven&#8217;t slogged alongside them for the past decade or two.</p>
<p><a title="Guardian article on Amanda Hocking" href="http://www.guardian.co.uk/books/2012/jan/12/amanda-hocking-self-publishing" target="_blank">From a <em>Guardian</em> story on Amanda Hocking &#8212; who btw is now 27 years old</a>:</p>
<blockquote><p>[B]y the end of high school she estimates she had written 50 short stories and started countless novels. The first that she actually completed, Dreams I Can&#8217;t Remember, was written when she was 17. She was very excited by the accomplishment, and printed it out for friends and family, as well as sending it to several publishers.</p>
<p>&#8220;I got rejection letters back from all of them. I don&#8217;t blame them – it wasn&#8217;t very good,&#8221; Hocking says.</p>
<p>Hocking went on to develop an intimate relationship with rejection letters. She has somewhere in her new house a shoebox full of them.</p>
<p>Yet she would not give up. She wrote unpublished book after unpublished book. &#8220;Sometimes I&#8217;d say: &#8216;I&#8217;m done, I&#8217;m never going to write another book,&#8217; but then a couple of months later I&#8217;d have another idea and I&#8217;d start again. This time it was bound to work.&#8221;</p></blockquote>
<p><a title="J.A. Konrath blog" href="http://jakonrath.blogspot.com/2012/01/reality-check.html" target="_blank">And here&#8217;s Mr. Konrath himself, he-who-has-made-$3500-per-DAY this January</a> via Kindle sales. He starts with stuff like this:</p>
<blockquote><p>I wrote 9 novels and collected over 500 rejections during a 10 year period before I made a dime in this business. I sold my tenth novel in a three book deal for $110,000 back in 2002.</p>
<p>My publisher refused to tour me for my first book. They also refused to let me do any official book signings because they would have had to pay coop. So I began doing bookstore drop-ins and handselling my books. I&#8217;d stay anywhere from four to eight hours in bookstores. Have you ever sold one hundred $25 hardcovers in one place? I have. It&#8217;s hell.</p></blockquote>
<p>And sums up the whole thing a bit later with this:</p>
<blockquote><p>I got my first rejection letter in 1988. I&#8217;ve worked hard for 24 years, waiting for this kind of success.</p></blockquote>
<p>I&#8217;ve got two novels pubbed and am working now to finalize a third. And it seems sometimes like it&#8217;s taking a long time for my books to get any traction. I sometimes start to feel a bit discouraged.</p>
<p>So finding those two stories this morning came at a good time.</p>
<p>I&#8217;m going to keep pushing . . .</p>
<p>&nbsp;</p>
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		<title>Rolling the elephant</title>
		<link>http://kirstenmortensen.com/index.php/rolling-the-elephant.htm</link>
		<comments>http://kirstenmortensen.com/index.php/rolling-the-elephant.htm#comments</comments>
		<pubDate>Wed, 11 Jan 2012 00:12:08 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Writing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[self-publishing]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3201</guid>
		<description><![CDATA[You&#8217;ve heard this, I&#8217;m sure. Q. What&#8217;s the best way to eat an elephant? A. One bite at a time. And that&#8217;s great advice &#8212; if the analogy happens to fit your problem. Say you want to clean out your &#8230; <a href="http://kirstenmortensen.com/index.php/rolling-the-elephant.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div id="attachment_3207" class="wp-caption alignright" style="width: 310px"><a href="http://kirstenmortensen.com/wp-content/uploads/2012/01/baby-elephant.jpg"><img class="size-medium wp-image-3207" title="baby elephant" src="http://kirstenmortensen.com/wp-content/uploads/2012/01/baby-elephant-300x200.jpg" alt="" width="300" height="200" /></a><p class="wp-caption-text">Rolling a baby elephant might not be so hard...</p></div>
<p>You&#8217;ve heard this, I&#8217;m sure.</p>
<blockquote><p>Q. What&#8217;s the best way to eat an elephant?</p>
<p>A. One bite at a time.</p></blockquote>
<p>And that&#8217;s great advice &#8212; if the analogy happens to fit your problem. Say you want to clean out your attic. Or ride your bike from Key West to Anchorage. Or . . . write a book.</p>
<p>But what if what you&#8217;re trying to do is completely different?</p>
<p>What if you&#8217;re not trying to eat an elephant &#8212; you&#8217;re trying to roll him?</p>
<p>Now we&#8217;re talking about overcoming inertia.</p>
<p>Marketing your book is an example. You can write a book one word at a time. But marketing it &#8212; successfully marketing it &#8212; requires something different.</p>
<p>You need a lever.</p>
<p>You need a way to exert an extraordinary amount of force &#8212; when the only thing you have to work with is your own weight, your own two hands.</p>
<p>The question is: how do you get it started?</p>
<p>Where&#8217;s that lever?</p>
]]></content:encoded>
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		<title>I am editing. Loose Dog.</title>
		<link>http://kirstenmortensen.com/index.php/i-am-editing-loose-dog.htm</link>
		<comments>http://kirstenmortensen.com/index.php/i-am-editing-loose-dog.htm#comments</comments>
		<pubDate>Mon, 02 Jan 2012 13:30:28 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[e-publishing]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[Loose dog]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3188</guid>
		<description><![CDATA[So I&#8217;ve got this novel, you see. I love the concept. It&#8217;s a first person novel, narrated by a woman who is an animal control officer. And she&#8217;s got problems. Man problems, for starters. Her ex-fiance has shown back up &#8230; <a href="http://kirstenmortensen.com/index.php/i-am-editing-loose-dog.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>So I&#8217;ve got this novel, you see.</p>
<p>I love the concept. It&#8217;s a first person novel, narrated by a woman who is an animal control officer.</p>
<p>And she&#8217;s got problems.</p>
<p>Man problems, for starters. Her ex-fiance has shown back up in her life. And here, she thought she was completely over him.</p>
<p>Before you know it, she also ends up with dog problems &#8212; particularly when she stumbles on evidence of a dog fighting ring that is out of her official jurisdiction but very much on her conscience.</p>
<p>I first drafted <em>Loose Dog</em> several years ago. Shopped it to exactly one agent, who requested a full, but eventually passed on it.</p>
<p>I should probably have kept pushing, but instead I set it aside and wrote <em>Libby</em>, and a bit after that <em>Can Job</em>.</p>
<p>And you know what? That was the right decision. Because what that one agent told me is that <em>Loose Dog</em> was well-written but needed work on pacing. So I focused on improving my plotting, and as you can see from my Amazon reviews, plotting is one of the things readers like about my novels.</p>
<p>So now I&#8217;m back to <em>Loose Dog</em>, and my first New Year&#8217;s resolution for 2012 is to tweak it until I absolutely love it.</p>
<p>Get ready, world :-)</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<slash:comments>3</slash:comments>
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		<title>Does this book teaser make me look . . . fat???</title>
		<link>http://kirstenmortensen.com/index.php/does-this-book-teaser-make-me-look-fat.htm</link>
		<comments>http://kirstenmortensen.com/index.php/does-this-book-teaser-make-me-look-fat.htm#comments</comments>
		<pubDate>Fri, 23 Dec 2011 14:35:15 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Writing]]></category>
		<category><![CDATA[Can Job]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3066</guid>
		<description><![CDATA[So we indie authors lob tons of marketing advice at each other. Let me know when someone answers the most important question of all: Why is it harder to market yourself than somebody else? Actually, now that I think about &#8230; <a href="http://kirstenmortensen.com/index.php/does-this-book-teaser-make-me-look-fat.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div id="attachment_3078" class="wp-caption alignright" style="width: 310px"><a href="http://kirstenmortensen.com/wp-content/uploads/2011/12/porcupine.jpg"><img class="size-medium wp-image-3078" title="porcupine" src="http://kirstenmortensen.com/wp-content/uploads/2011/12/porcupine-300x225.jpg" alt="A porcupine ate this sign." width="300" height="225" /></a><p class="wp-caption-text">A porcupine ate this sign.</p></div>
<p>So we indie authors lob tons of marketing advice at each other.</p>
<p>Let me know when someone answers the most important question of all:</p>
<blockquote><p>Why is it harder to market <strong>yourself</strong> than somebody else?</p></blockquote>
<p>Actually, now that I think about it . . . this may be just a variation on that other perplexing paradox: in general, it&#8217;s easier to solve other peoples&#8217; problems than your own.</p>
<p>Ever notice that? You can tell when someone else&#8217;s relationship is a disaster waiting to happen. You know when somebody else should quit his/her soul-crushing job. It&#8217;s easy to tell when someone else&#8217;s self-destructive habits are out of control.</p>
<p>Meanwhile, someone dares to offer you some extremely good and  timely advice . . .</p>
<blockquote><p>&#8220;Maybe you should dump the jerk&#8221; or</p>
<p>&#8220;Why don&#8217;t you just <strong><em>quit</em></strong>?&#8221; or</p>
<p>&#8220;Ya know, there <strong><em>are</em></strong> other foods besides Ben &amp; Jerry&#8217;s Chunky Monkey&#8221;</p></blockquote>
<p>. . . and you bristle and snarl like a porcupine with PMS.</p>
<p><em>I can&#8217;t!</em></p>
<p><em>But how will I pay the bills?</em></p>
<p><em>Are you saying . . . I&#8217;m FAT?</em></p>
<div id="attachment_3081" class="wp-caption alignleft" style="width: 310px"><a href="http://kirstenmortensen.com/wp-content/uploads/2011/12/camel.jpg"><img class="size-medium wp-image-3081 " title="camel" src="http://kirstenmortensen.com/wp-content/uploads/2011/12/camel-300x225.jpg" alt="camel" width="300" height="225" /></a><p class="wp-caption-text">Why would anyone want to buy my camel?</p></div>
<p>Anyway. Those of you who noticed that my <em>Can Job</em> book description was pretty fugly: no worries. Because if you&#8217;d mentioned it, I wouldn&#8217;t have been able to fix it anyway.</p>
<p>But you were right. It was too much information, and not enough tease. I see that now.</p>
<p>So here&#8217;s the rev. Let&#8217;s see if it helps sells books . . .</p>
<blockquote><p>They’re launching a product that will save the company.</p>
<p>At the biggest trade show in the universe.</p>
<p>Their careers are at stake.</p>
<p>Heck, the future of the entire CITY is at stake.</p>
<p>Then they discover that the product doesn’t actually exist . . .</p></blockquote>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<slash:comments>6</slash:comments>
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		<title>Can Job paperback version is out!!!!</title>
		<link>http://kirstenmortensen.com/index.php/can-job-paperback-version-is-out.htm</link>
		<comments>http://kirstenmortensen.com/index.php/can-job-paperback-version-is-out.htm#comments</comments>
		<pubDate>Thu, 22 Dec 2011 12:31:41 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[Can Job]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3060</guid>
		<description><![CDATA[I&#8217;m so excited! :-) And it looks beautiful, don&#8217;t you think? Only $9.99! :-)]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m so excited! :-)</p>
<p><a title="Can Job paperback version" href="http://www.amazon.com/Can-Job-comedy-Kirsten-Mortensen/dp/0615576893/ref=sr_1_22?ie=UTF8&amp;qid=1324556809&amp;sr=8-22" target="_blank">And it looks beautiful, don&#8217;t you think</a>?</p>
<p>Only $9.99! :-)</p>
]]></content:encoded>
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		<title>KDP Select. My experience so far.</title>
		<link>http://kirstenmortensen.com/index.php/kdp-select-my-experience-so-far.htm</link>
		<comments>http://kirstenmortensen.com/index.php/kdp-select-my-experience-so-far.htm#comments</comments>
		<pubDate>Tue, 20 Dec 2011 15:07:25 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[e-publishing]]></category>
		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3050</guid>
		<description><![CDATA[I&#8217;ll be honest. I initially bristled at the whole idea of KDP select: Don&#8217;t like the exclusivity clause. Don&#8217;t really see how that benefits Amazon, either. Just seems to me it&#8217;s their way of throwing their weight around. The $500,000 &#8230; <a href="http://kirstenmortensen.com/index.php/kdp-select-my-experience-so-far.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ll be honest. I initially bristled at the whole idea of KDP select:</p>
<ul>
<li><strong>Don&#8217;t like the exclusivity clause.</strong> Don&#8217;t really see how that benefits Amazon, either. Just seems to me it&#8217;s their way of throwing their weight around.</li>
<li><strong>The $500,000 pot is a joke.</strong> What are the odds that some Amazon Prime member will pick my book as the one book he/she borrows that month? Vanishingly small. I&#8217;m an unknown, remember? I&#8217;ve read that <a title="ZD Net article on KDP select" href="http://www.zdnet.com/blog/violetblue/amazon-kdp-select-controversy-golden-opportunity-or-trap/861" target="_blank">an estimated 27,000 titles were enrolled in KDP Select within the first 24 hours</a>. Explain to me how my book stands out among tens of thousands of other titles? Answer. <em>It won&#8217;t. </em> <strong>The writers who are going to collect a more than a few pennies from that pot are the same writers who are making money self-publishing already.</strong></li>
</ul>
<p>So why enroll?</p>
<p>Because my sole hope, as an indie author, is that my novels are good enough that over time I&#8217;ll start generating word of mouth.</p>
<p>And that comes down to a numbers game. Everyone who has read my novels has told me they think they are really good. (Yes, I realize that&#8217;s a sample that self-selects &#8212; i.e. people who don&#8217;t care for it aren&#8217;t too likely to let me know.)</p>
<p>But &#8220;everyone&#8221; so far consists of a really small group of people. Embarrassingly small.</p>
<p>As a side note, there are two categories of indie author who have an easier battle.</p>
<p>First: genre writers, because you have a ready-made audience and all the benefits of the publishing industry&#8217;s genre-centric communications apparatus. Your books fit neatly into the categories and tags for example.</p>
<p>Second: the mid-listers &#8212; people who have a backlog of titles they can take over and self-pub.</p>
<p><strong>Notice that in almost every indie &#8220;success story&#8221; you read, the writer fits into at least one of those two categories (and very often both).<br />
</strong></p>
<p>Me? I don&#8217;t write genre, and worse yet my books incorporate elements of genre but also elements of lit fic. And I&#8217;m starting from absolute scratch &#8212; I had a couple of non-fic books published traditionally but other than that, nobody knows who I am.</p>
<p>I love the idea of Smashwords, but if there&#8217;s a way to leverage it to generate exposure, I haven&#8217;t figured it out. For example, I&#8217;ve participated in several of the Smashwords Facebook promos (such as Freebie Friday, where you post a coupon code for a free copy of your book). At most it&#8217;s gotten me a handful of downloads.</p>
<p>And here&#8217;s the thing: with KDP Select, <strong>Amazon lets you give away free books.</strong></p>
<p>So I talked it over with one of my best indie author buddies, Peazy Monellon (<a title="Meany" href="http://www.amazon.com/Meany-ebook/dp/B005OGX5ZW" target="_blank">here&#8217;s her debut horror novel, Meany</a>) and enrolled <em>Can Job</em>.</p>
<p>Yesterday I offered a 24-hour promotion.</p>
<p>285 people downloaded my novel.</p>
<p>I don&#8217;t know how else to put a free copy of my ebook in the hands of 285 Amazon customers.</p>
<p>Now, how many of those people will actually read my book? Who knows.</p>
<p>But if even a fraction do, and if out of that fraction one or two write reviews, or decide that they want to buy <em>When Libby</em> or something else I publish &#8212; well, then I&#8217;ll count this experiment a success.</p>
<p>Stay tuned. I&#8217;ll let you know how it works out long term . . .</p>
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		<title>Can Job update&#8230;</title>
		<link>http://kirstenmortensen.com/index.php/can-job-update.htm</link>
		<comments>http://kirstenmortensen.com/index.php/can-job-update.htm#comments</comments>
		<pubDate>Thu, 15 Dec 2011 12:49:28 +0000</pubDate>
		<dc:creator>Kirsten</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[book cover]]></category>
		<category><![CDATA[Can Job]]></category>
		<category><![CDATA[indie author]]></category>

		<guid isPermaLink="false">http://kirstenmortensen.com/index.php/?p=3034</guid>
		<description><![CDATA[So I had a perfectly fine professional cover for Can Job&#8230; And then I got another email from my designer, Derek Murphy. He said he&#8217;d been playing around and had something new to show me. I downloaded the file, opened &#8230; <a href="http://kirstenmortensen.com/index.php/can-job-update.htm">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div id="attachment_3035" class="wp-caption alignright" style="width: 215px"><a href="http://kirstenmortensen.com/wp-content/uploads/2011/12/canjobnew.jpg"><img class="size-medium wp-image-3035" title="Can Job by Kirsten Mortensen" src="http://kirstenmortensen.com/wp-content/uploads/2011/12/canjobnew-205x300.jpg" alt="Can Job by Kirsten Mortensen" width="205" height="300" /></a><p class="wp-caption-text">Gorgeous, dont you think???</p></div>
<p>So I had a perfectly fine professional cover for <em>Can Job</em>&#8230;</p>
<p>And then I got another email from my designer, Derek Murphy.</p>
<p>He said he&#8217;d been playing around and had something new to show me.</p>
<p>I downloaded the file, opened it, and was blown away.</p>
<p>Don&#8217;t get me wrong. I liked the last version. But this one . . .  Everything is perfect. The design is more assertive and definite &#8212; which better captures the spirit of the book. I also like what the image suggests. A bunch of cans on the shelf. Anonymous cans. It&#8217;s a nice metaphor for the kinds of cubical jobs my characters are forced to endure.</p>
<p>And last but hardly least, the title is now larger &#8212; which is better for viewing as a thumbnail.</p>
<p>So big big kudos to Derek (<a title="Creative Indie Covers" href="http://bookcovers.creativindie.com/" target="_blank">find him here at Creative Indie covers</a>). He nailed it.</p>
<p>And stay tuned &#8212; the print version of <em>Can Job</em> should be available very soon now!</p>
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